What does Hábito 1 do?

It brings strategy, technology, and marketing together in a single team to grow brands: software development, ecommerce, content platforms, and search visibility.

Where does Hábito 1 operate?

It has subsidiaries in the United States, Spain, Chile, Brazil, and Uruguay, plus operations in Paraguay, Peru, Ecuador, Mexico, and Bolivia.

How does Hábito 1 work with its clients?

As an extension of the client's team, with direct communication, short delivery cycles, and commitment to business metrics, not just technical deliverables.

About Us

We are Hábito 1, a company that brings strategy, technology, and data together to grow brands with judgment and results that last.

What defines us

We do not separate strategy from execution, or creativity from data. We work as a single team that thinks through the business end to end and turns it into concrete results.

Strategy with purpose

Every action answers a clear business goal, not scattered tactics with no direction.

Technology built to fit

We choose and build the technology your project needs, with no lock-in to a single platform.

Data that decides

We measure everything we do so we can adjust, scale what works, and drop what does not.

How we work with you

A team close at hand

We work alongside your team as an extension of it, with direct communication and no middlemen.

Agile methodology

We move in short cycles, with visible deliveries and room to change course when needed.

Focus on results

We commit to business metrics, not just technical deliverables.

Our values

Values are not a plaque on the wall. They are how we make decisions every day, with every client and on every project.

Closeness

Trusted relationships and direct contact at every stage.

Transparency

Full clarity on what we do, how we do it, and why.

Excellence

High standards in every detail, with no shortcuts that compromise the result.

Innovation

Constant curiosity to adopt what delivers real value.

Commitment

We take on our clients' goals as our own.

Measurement

Decisions based on evidence, not assumptions.

Where we are headed

We build long-term relationships

We are not after one-off projects. We want to be the digital partner behind your brand's growth over time, combining strategy, technology, and data at every stage.

About Us